EXIT-BASED RELATIONSHIP AND SURVIVAL OF QUOTED INSURANCE FIRMS IN SOUTH-SOUTH NIGERIA

Francis-Eke, A.

Department of Business Administration, Faculty of Administration and Management, Rivers State University, Nkpolu-Oroworukwo, Port Harcourt, Nigeria.

and

Asawo, S. P.

Department of Business Administration, Faculty of Administration and Management, Rivers State University, Nkpolu-Oroworukwo, Port Harcourt, Nigeria.

ABSTRACT

The study examined the relationship between employee exit-based relationship and survival of quoted insurance firms in South-South Nigeria. The objective of the study was to specifically examine the exit-based relationship and how it influences survival of quoted insurance firms in South-South Nigeria. The study adopted descriptive cross-sectional survey design. The population of the study consists of quoted insurance companies listed on the Nigerian Exchange group (NGX) consisting of twenty three (23) companies in the financial industry in Nigeria. Primary data was used in the study. Content and face validity was utilized while test-retest methods of reliability was used in the study. The study employed Spearman’s Rank Order Correlation Coefficients to analyze the data. The findings revealed that employee exit-based relationship has a very strong positive and significant influence on survival of quoted insurance firms in South-South Nigeria. The study concludes that exit-based relationship has a strong and significant influence on the outcomes of liquidity and solvency; thus advancing positive outcomes of survival of quoted insurance firms in South-south, Nigeria. That development of the exit-based relationship of the organization by the management of the quoted insurance firms should be such that identifies or builds on their innovativeness and creative approach toward addressing stakeholders concerns and needs, especially the needs of its employees and their various challenges in the organization.

Keywords: Exit-based relationship, Survival, Liquidity, Solvency