Tekenah, A. D.
Department of Business Administration, Faculty of Administration and Management, Rivers State University, Nkpolu-Oroworukwo, Port Harcourt, Nigeria
Wechie, Ibekwe
Department of Business Administration, Faculty of Administration and Management, Rivers State University, Nkpolu-Oroworukwo, Port Harcourt, Nigeria
ABSTRACT
This study examined the relationship between market innovation and employee performance in water producing firms in Port Harcourt, Rivers State. The objective of the study was to determine the relationship between market innovation and measures of employee performance (adaptive performance, task performance, conceptual performance) in water producing firms in Port Harcourt, Rivers State. The study adopted correlational survey design conducted in a non-contrived setting and cross-sectional for time horizon. The population of the study comprised of 167 employees of 10 selected water producing firms in Port Harcourt. The sample size for the study was 117 derived using Taro Yamene formula for sample size determination. Data for the study was generated through primary sources. The main data collection instrument for this study was a structured questionnaire. To ensure the validity of the instruments for this study, the content and face validity was adopted in ascertaining the extent to which the instrument can be said to be accurate and precise in the measurement of the variables under investigation. The reliability for the study was determined using the Cronbach alpha coefficient. The bivariate analysis was carried out using Spearman’s Rank Order Correlation Statistics.
Keywords: Market innovation, employee performance, task performance, adaptive performance, conceptual performance.